Facebook is the biggest social network on the web, making it an integral part of building your brand’s online identity. Having more likes on Facebook is a great way to prove your importance as a brand, as well as allowing you to reach more people online. Many companies pay for more Facebook likes, but there are ways to use your WordPress site to get you more likes for free! Here’s a list from us at WP Carers of 5 Ways to Get More Likes on Facebook Using WordPress.
Social sharing buttons are very easy to get wrong, but if they’re used correctly they can have a great effect on your number of Facebook likes. Putting large or excessive buttons on your site is not a good idea, they just slow down your site and give your site a low-quality feed. It’s better to add a few small but well-placed icons close to your article, so that when users enjoy your writing, they know what to do. Floating Social Bar plugin makes the process of adding social buttons very simple.
Many bloggers use popups to invite their visitors to like their Facebook page. Showing the popup as soon as the user arrives on your page is a bad idea as it can scare them off, but it can be great to show it just before they leave your site. OptinMonster is a great plugin which allows you to place anything in a lightbox popup and trigger it as your user prepares to leave.
3. Call to Action – More Likes on Facebook
Sometimes if you want something, all you have to do is ask nicely! Placing a well-worded call to action at the end of your articles asking readers to like your Facebook page can be a simple but effective way to get more likes on Facebook. If you wish, you could also ask your readers to subscribe to your email list or to follow you on Twitter, but make sure your tone doesn’t pester or hassle your users.
What better way to encourage Facebook interaction through your WordPress than by integrating a like button and Facebook feed in your posts? The official Facebook WordPress plugin is great, it lets you embed posts, comment boxes, a like box and much more on your WordPress site with ease.
5. Run Contests/Giveaways – More Likes on Facebook
Although this may seem excessive, giving away a prize on Facebook is actually a really cost effective and easy way to get more likes. Your prize certainly doesn’t need to be expensive, just useful to your readers. As for using your WordPress page, write a post publicising your Facebook giveaway and use good SEO techniques to make sure it gets the attention it deserves.